WEB SITE DESIGN - ADVANCED
CLASS WEB SITE
This Class Is Given At The Los Angeles Family History Library
The LAFHL is located at 10741 Santa Monica Blvd., Los Angeles, CA, phone (310) 474-9990. The NEW LAFHL Website is at https://familysearch.org/learn/wiki/en/Los_Angeles_Family_History_Library The OLD LAFHL Website is at http://www.lafhl.org/index.htm and the Research at LAFHL Website is at http://www.encinojon.com/lafhl/
Consult my Webmastering - Free Tests, Tips And Links (Web Site) that is a companion to this class.
Also see Publishing your Family History on the Internet
MAIN CLASS TOPICS
1. INTRODUCTION TO THE CLASS
2. REVIEW WEB TRAFFIC
3. SEARCH ENGINE RANKING
4. REDESIGN FOR RANKING
5. LINK CHECKING
6. SITE MAPS
7. SEO - ADVANCED SEARCH ENGINE OPTIMIZATION
8. ADVANCED PROMOTION
9. MAKE AND ADD FAVICON TO WEBSITE
10. ADVANCED WEBMASTERING
11. TESTING WEBSITES FOR EVERYTHING
12. MOBILE WEBSITE DESIGN

1. INTRODUCTION TO THE CLASS
2. REVIEW WEB TRAFFIC
Install a counter that will collect vistor's details such as browsers, keywords and referring pages.
You can review the details to redesign you site.
Try the Site Meter counter at http://www.sitemeter.com/ Install the counter at the bottom of the page.
3. SEARCH ENGINE RANKING
Read about ranking at http://www.bruceclay.com/seo/tools.htm
Determined the rank in search engines using the Web site at http://www.mikes-marketing-tools.com/ranking-reports/ and http://www.digitalpoint.com/tools/keywords/
Download and use the software AgentWeb Ranking at
http://www.aadsoft.com/agentwebranking/ranks.htm
4. REDESIGN FOR RANKING
Read more about ranking at http://www.bruceclay.com/web_rank.htm
5. LINK CHECKING
Use LinkScan for HTML Analysis, link ckecking at http://www.elsop.com/quick/
6. SITE MAPS
See http://www.sitepronews.com/archives/2009/nov/23.html
The HTML sitemap may be made using this Website at http://www.akamarketing.com/html-sitemap-maker/index.php?action=download_map Go to the "page source" and copy and paste just the HTML for the site map into a new page in your HTML editor.
After generating the HTML Site Map for your page, put this code in the header of the HTML Site Map web page:
<META NAME="ROBOTS" CONTENT="NOINDEX,FOLLOW">
<META NAME="GOOGLEBOT" CONTENT="FOLLOW, NOINDEX">
The XML sitemap may also be made using this Website http://www.web-site-map.com/index.php
Make a robots.txt file for the sitemap.xml as explained in these two websites http://www.quickonlinetips.com/archives/2007/04/the-correct-way-to-add-sitemap-link-to-robotstxt-file/ and http://www.thesearchguru.com/robots-text-file.asp
Text in the robots.txt file:
Sitemap: http://www.??????/sitemap.xml
User-agent: *
Disallow:
7. SEO - ADVANCED SEARCH ENGINE OPTIMIZATION
Read everything at http://www.bruceclay.com/seo/search-engine-optimization.htm
See http://www.searchengineguide.com/stoney-degeyter/seo-101-everything-you-need-to-know-abou.php
Use the ABS - META Tag Analyzer at the bottom of the site at http://www.scrubtheweb.com/abs/meta-check.html
Place external JavaScript files at the bottom of your BODY, and CSS files in the HEAD enables progressive display in XHTML web pages.
A great list of SEO tools is at http://www.sitepronews.com/2013/05/15/jill-whalens-seo-tools-and-extensions/
8. ADVANCED PROMOTION
Examine the promotion material at
http://www.vodahost.com/thesecrets.pdf and http://www.computerhope.com/promote.htm
and
http://www.bruceclay.com/web_pt.htm
Review the "Publicizing Your Web Sites" at http://goldray.com/register.htm
9. MAKE AND ADD FAVICON TO WEBSITE
The favicon is the small square graphics to the left of the Web site's URL on the browser.
Make up pixel by pixel or from an image at http://www.rw-designer.com/online_icon_maker.php
After you've created a neat favicon, it's time to add it to your site. To do so, follow the below simple procedure:
1. Upload the generated file ("favicon.ico") to your site. Verify it's there by typing http://mysite.com/favicon.ico in the browser's location, where "mysite.com" is your site's address.
2. Next, insert the below code in the HEAD section of your pages, at the very least, your site's main index page:
<link rel="shortcut icon" href="/favicon.ico">
3. That's it! Note that your favicon may not appear immediately after you've completed the above two steps. In fact, it may take a few days, and in Internet Explorer, sometimes the favicon will disappear from time to time due to a browser bug.
10. ADVANCED WEBMASTERING
The Web Developer's Virtual Library also has 100's of links at
http://wdvl.internet.com/
For a Web Page Analyzer and the Web Page Speed, use http://websiteoptimization.com/services/analyze/
Add a "404 error" or "404 page not found" page. See http://www.thesitewizard.com/archive/custom404.shtml
11. TESTING WEBSITES FOR EVERYTHING
All online tests below should be free except the last one.
Web Page Analyzer - 0.98 - from Website Optimization is at http://www.websiteoptimization.com/services/analyze/
20 Free Online Tools for Website Speed Testing are at http://sixrevisions.com/tools/free-website-speed-testing/
Load test your website online at http://loadimpact.com/
A SEO testing tool is at http://www.seoworkers.com/tools/analyzer.html
A very advanced preformance testing site made by GOOGLE is WEBPAGETEST at http://www.webpagetest.org/
560 Free and $$ Web Site Test Tools and Site Management Tools are shown free at http://www.softwareqatest.com/qatweb1.html#FREE
12. MOBILE WEBSITE DESIGN
It is now a very strong requirement that you MUST design for the very fast growing use of mobile hand held devices. See Mobile Web Design: Best Practices and
How to Write Web Pages for Mobile Devices and A User-Centered Approach To Web Design For Mobile Devices

WEB SITE DESIGN FOR BEGINNERS CLASS Web Site
WEB SITE DESIGN - INTERMEDIATE CLASS Web Site
Webmastering - Free Tests, Tips And Links (Web Site)
Publishing your Family History on the Internet
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